The Tracking Nutrition Trends (TNT) survey was launched in 1989 by the National Institute of Nutrition (NIN) with a modest goal to examine Canadians' perceptions of fat and fibre. When the Canadian Council of Food and Nutrition (CCFN) took on NIN's mandate in 2004, it committed to continue building on this series. Seven quantitative survey waves and an online qualitative study have taken place to date.
The 2010 instalment of the TNT study adopeted a different, but still evidence-based approach, to understanding Canadian attitudes and behaviour toward food and nutrition. The online ethnographic approach used photograph and words from real-life Canadians to understand how they interact with food and nutrition.
The report and the presentation that Richard provided to the Annual General Meeting are available from CCFN (click on CCFN logo to right to be taken to the site).
With 7 surveys completed across 20 years of study, in 2009, CCFN engaged Jenkins Research to complete a report that looked back at the past surveys. Rather than a compendium of previous results, the analysis focused on three main topics: i) key trends, particularly the increasing importance of the Internet and the rise of the issue of trans fat; ii) how Canadians perceive themselves with respect to nutrition-related knowledge and eating habits; and iii) the food and nutrition choices Canadians make.
